Pathwai
The Ultimate Digital Career Assessment
π Find Your Perfect Path in Digital Marketing with Pathwai

Who are you?
π Discover your ideal role in digital marketing based on your personality & strengths.
π Measures:
β
Creativity vs. Analytical Thinking
β
Work Style & Decision-Making
β
Risk-Taking & Strategic Thinking
π Example Output:
π "You are a Data-Driven Strategist β best suited for roles in PPC, Growth Marketing, or Analytics.Β

What can you do?
π Evaluate your current marketing skills & identify learning gaps.
π Assesses:
β
SEO, Paid Media, Social Media, Email Marketing, Data Analytics, AI Tools & More.
β
Your proficiency in essential tools like Google Ads.
π Example Output:
π "You have strong analytical skills but need to improve Google Ads proficiency for Paid Media roles."
π₯ Why Take Pathwai?

Clarity & Confidence
Know which digital marketing role matches your personality & skills.

Personalized Insights
Get recommendations tailored to YOU.

Skill Gap Analysis
Understand where you excel & what you need to improve.

Actionable Next Steps
ReceiveΒ recommendations, courses, & growth paths.
How Pathwai Works
1οΈβ£ Complete two powerful assessments (5-7 minutes each).
2οΈβ£ Get report emailed to youΒ with career matches & skill insights.
3οΈβ£ Access learning resources to develop in-demand skills.
4οΈβ£ Take action & start building your digital career.

Amina
Abed's assessments helped me find clarity. Helped me zoom in on what I needed to work on and how to get to the next level. In a world full of so much noise, the Pathwai assessments were gold.

Omar
I had my reports delivered to me in 5 bitesized emails. Each email was actionable. They were incredibly powerful and hit home with me. These insights when combined with Abed's coaching, honestly were great!